Beyond the Finish Line: AI's Impact in Sports
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AI Pulse by ABBYY

Message From ABBYY’s AI Expert 


Max Vermeir

Senior Director of AI Strategy, ABBYY >

Lace up your sneakers, folks! In this edition of AI Pulse, we're zipping through the 2024 Paris Olympics—an exhilarating demonstration where AI is sweeping medals in the innovation stakes and transforming our experience of these grand events.


First, let’s talk about the marvel of 8k live streaming...every tense muscle and every bead of sweat from the athletes is captured in jaw-dropping detail and streamed straight to your living room. Thanks to AI-driven compression technology, you're not just watching the Games; you're practically there, experiencing every moment as it happens.


Another example of AI at the Olympics was the facial recognition tech used in Beijing. Sure, it smoothed out security lines and sped up entry times like never before, but it also sparked a serious chat about privacy. This technology offers us a live example of why robust AI regulations are critical—they're not about stifling innovation, but about ensuring that technology respects our privacy while keeping us secure. It’s about keeping AI as our ally, not making HAL 9000 into a reality.


But AI can also be the unsung hero that ensures everything runs smoothly. Predictive maintenance is an amazing feat that helps all of the facilities work at peak efficiency throughout the Games. AI can be the diligent caretaker of Olympic venues, foreseeing potential breakdowns before they disrupt the actual show.


Lastly, let’s dive behind the scenes with automated media tagging. This AI-powered maestro orchestrates a symphony of footage, tagging and sorting clips at a pace no human could match. This technology enables broadcasters to share the magic of the Olympics faster and more accurately than ever before. It’s not just a game-changer that will be leveraged during the 2024 Olympics—it’s rewriting the playbook for media production.


As we navigate this exciting new era, let’s advocate for technologies that uplift, protect, and revolutionize our experiences, and a world where AI touches not just our screens, but also enriches our lives in ethical and meaningful ways. Welcome to AI Pulse at the Olympics—where every innovation is a victory lap!

Newsletter Special 


ABBYY x Arsenal Women Let’s Get Real series

Curious about the perspectives of Arsenal Women Football Club’s players? Dive into the ABBYY x Arsenal Women Let’s Get Real series!

Watch the full video now >

Top AI News This Month 


1. AI's Price Tag: innovation or cost inflation?   >

This month’s Stanford AI Index Report reveals a double-edged sword: AI boosts productivity but at a steep cost. Training cutting-edge AI systems is becoming increasingly expensive, yet essential for staying competitive. Curious about how this impacts the future of AI investments? Dive deeper into the economic paradox of AI technology—where spending big might just be the only way to win big.

2. Microsoft Phi-3: packing power into small packages  > 

Microsoft unveiled the Phi-3, their smallest AI model yet, marking a significant stride towards efficient AI. Much like ABBYY's Purpose-Built AI, Phi-3 showcases a shift towards smaller, more efficient models that promise big performance without the hefty resource drain. As companies continue to tailor AI tools to specific needs, Phi-3 represents a growing trend of creating compact models that deliver results efficiently and economically.

3. Deepfake Dilemma: hyper-realistic AI blurs the lines between fact & fiction  >  

A startling showcase from an AI startup that presented a hyper-realistic deepfake that's impressively accurate—and equally unsettling. The technology, capable of creating eerily lifelike avatars, pushes the boundaries of synthetic media, raising significant questions about our ability to discern real from fabricated content. As AI continues to refine these illusions, it's a crucial time for readers to explore the implications for privacy, security, and truth in media. Is this where we draw the line in the digital sand?

ABBYY Spotlight


ABBYY is the Official Intelligent Automation Partner of Arsenal Women Football Club

ABBYY and Arsenal are both recognized leaders in their fields redefining what it takes to change the game through continuous innovation and commitment to excellence. The partnership will leverage the power of artificial intelligence to deliver outstanding experiences to Arsenal supporters globally and make a positive impact in the community.

Find out more  

Legacy vs AI: The Trade Documents Problem in Logistics

Hear from one of the leading North American rail shippers on how AI-powered IDP addressed their unstructured document challenges to make them more agile and efficient.

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Deutsche Post DHL Group Increases Efficiency by 70% with RPA and ABBYY IDP

Discover how DHL Group reduced transaction costs through standardized global processes, increased efficiency by 70% through an end-to-end solution and set the foundation for utilizing ABBYY IDP capabilities such as natural language processing for automating further processes.

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ABBYY In The News


1. From Hype Machine to Workhorse: Practical AI Is the New Black >

2. How Businesses Can Make the Most of AI and Automation in 2024 > 

3. US-UK Alliance Pioneers AI Safety Tests, Earning Expert Praise  >  

AI Before It Was Cool


fun fact

Fun Fact

Sophia, the first robot to receive citizenship of a country (Saudi Arabia in 2017), represents a blending of AI development and social experimentation in recognizing non-human entities.

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